Eric Corey Freed


Eric Corey Freed is an award-winning architect, author, and global speaker. As Senior Vice President of Sustainability for CannonDesign, he leads the healthcare, education, and commercial teams toward better and higher performing buildings for over 15 million square feet a year. For two decades, he was Founding Principal of organicARCHITECT, a visionary design leader in biophilic and regenerative design.

His past roles include Vice President of the International Living Future Institute and Chief Community Officer of EcoDistricts, both nonprofits pushing innovative new paradigms for deep green buildings and communities.

Eric is the author of 12 books, including the best-selling “Green Building & Remodeling for Dummies.” In 2012, he was named one of the 25 “Best Green Architecture Firms" in the US, and one of the “Top 10 Most Influential Green Architects." In 2017, he was named one of Build's American Architecture Top 25. He holds a prestigious LEED Fellow award from the US Green Building Council.


Kyle Ritchie


Kyle Ritchie is a trained environmental scientist, circular economy expert, and sustainable design consultant who combines his array of natural resources and environmental management expertise with his passion for optimizing the Architecture, Engineering, and Construction (AEC) industry.

As a sustainable design consultant, Kyle has impacted over a million square feet of building area for award-winning universities and institutions in North America, the Middle East, and Eastern Asia and has improved on the design and operations of student housing facilities, hospitals, laboratories, libraries, and entire campuses. Indiana University, Butler University, Colby College, Duke University, Arizona State University, UCLA, The American University of Bahrain, and dozens of other universities around the world have benefited from Kyle’s insight and sustainable design leadership. He provides architectural design reviews and project management for projects pursuing various rating systems, including LEED, WELL, CHPS, Living Building Challenge, and is a LEED BD+C, ID+C, WELL AP and EcoDistricts accredited professional

In addition to working with institutions to optimize the built environment, Kyle supports the growth of the sustainable design industry as an adjunct professor at the Boston Architectural College, where he teaches both Energy in The Built Environment II and Resilient Design to graduate students enrolled in the college’s sustainable design program. In addition, Kyle speaks internationally on the circular economy movement and partners with non-profits and other organizations world-wide to help motivate a global transition to a circular way of living. He also started the Circular Economy Studio which further aims to facilitate the circular economy practice within the built environment.

For circular economy consultation and other services, visit for more information.


We couldn't have done it alone.


Daniel J. Overbey, AIA, NCARB, LEED AP, WELL AP is a licensed architect with over a decade of sustainable design leadership. Daniel’s work focuses on professional practice, high-performance building design and construction, environmental systems research, green building certification services, energy/life-cycle assessment modeling, and resilient design. He's an Assistant Professor of Architecture at Ball State's College of Architecture and Planning.  For nearly a decade, he's served as the Director of Sustainability at Browning Day Mullins Dierdorf Architects in Indianapolis. Daniel is a past president of AIA Indianapolis and current vice chair of USGBC Indiana

Follow Daniel on his website or on Twitter.


Bob Leonard is the Chief Content Officer at This Spaceship Earth (a climate non-profit). He is the co-author, with David Houle, of “Moving to a Finite Earth Economy" and “The 2020s: the Most Disruptive Decade in History". He has used his COVID downtime to earn certifications in Future Foresight and Climate Risk Management; and to work on a new book with VUCA strategist David Ross, “From Chaos to Clarity: Thriving in a VUCA World".


Krista Stark is recent graduate from Duke University with a B.S. in Environmental Sciences.  She graduated with distinction, Magna Cum Laude.  Her background in sustainable solutions lies at the intersection of the energy and food sectors.  Her insight was invaluable in researching and drafting this book.


Maureen Addington is researcher and consultant who is also a Counselor in Human Potential, Awareness & Creativity.  She brings years of experience in supporting businesses to gain clarity.  Her tireless volunteer efforts helped us stay on track for this book and she picked up all of those nagging details we dropped.

The world needs scalable solutions for slashing carbon, waste, and resource depletion. We believe the Circular Economy provides a clear, bold framework to follow for exactly that.

While the Circular Economy is already incredibly popular in the EU and UK, here in North America we haven't yet adopted it. We wrote this book to make the Circular Economy mainstream.


We know our stuff

Eric is an award-winning green architect and Kyle is a trained environmentalist who consult with companies on how to implement bold strategies to green their campuses and offices.


We're teachers

Both Kyle and Eric teach in the Sustainable Design Masters Program at Boston Architectural College, where we show our students how to use the Circular Economy as a framework to design out waste, use healthy materials, and slash carbon emissions.


We're fun

We know that such a serious topic as the environment and business can get pretty dry. We wrote this book as a fun, inspirational way to look at greening your business that will excite and motivate you to reimagine and innovate your company and products.



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